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Consumer Confidence Report
Project type
Print Design
Date
Spring 2023
Location
Greenville, SC
Objective
Improve annual consumer report on water quality with clean graphics, strong use of iconography and highlighting key details to foster public understanding of industry terms and improve public impression on public health.
Awards
Silver Wing Award of Merit for Improved Annual Report
Role
Graphic Designer, Greenville Water
The Consumer Confidence Report is a required annual document available to the public to learn more about each water utility's water quality. This report is often technical and informationally heavy, especially for the average consumer who is not familiar with either the water treatment process or how regulated it is.
With that in mind, I sought to focus on the consumer and reformat the information design to highlight what chemicals are used for what purposes, how much those amounts equate to, and a visual interpretation of our treatment processes.
This effort earned a Silver Wing Award of Merit from the South Carolina Chapter of the Public Relations Society of America for improved consumer reports.